Question 1

What services does InSite Tech Solutions offer?

Accepted Answer

We provide a wide range of services including web and app development, custom software solutions, AI and automation, data analysis, SEO and online marketing, graphic design and branding, and consulting and training.

Question 2

Who are your typical clients?

Accepted Answer

Our clients range from individuals and small businesses to academic research labs andestablished enterprises across various industries seeking innovative technology solutions.

Question 3

How do I get started with a project?

Accepted Answer

Simply contact us through our website or email. We'll schedule a free consultation to discuss your needs and recommend the best solutions.

Question 4

Do you offer ongoing support after project delivery?

Accepted Answer

Yes, we offer maintenance and support plans to ensure your solution remains secure, up-to-date, and effective.

Question 5

What makes InSite Tech Solutions different from other tech companies?

Accepted Answer

We believe everyone deserves access to thoughtful, custom tech—without hiring a full development team or navigating layers of sales reps. We combine technical expertise with personalized service, offering a one-stop solution for all your tech needs. Our 5D methodology ensures clear communication, flexible pricing fits your budget, and our ongoing support means we're invested in your long-term success.

Question 6

Where are you located and do you work with clients remotely?

Accepted Answer

We are based in Western New York but work with clients worldwide. All our services are delivered remotely, allowing us to serve clients regardless of location while maintaining the same high quality and personalized approach.

Question 7

How long does each phase of the 5D process take?

Accepted Answer

Discovery typically takes 1-2 weeks, Definition 1-2 weeks, Design 2-4 weeks, Development 4-12+ weeks (project dependent), and Deployment 1-2 weeks. However, timelines vary significantly based on project complexity, scope, and feedback cycles. These timelines are general estimates for an average software project; consulting, designing, or other ad hoc services can have much faster turnarounds, conversely very complex projects can take longer. We'll provide tailored estimates during the Definition phase.

Question 8

How are project terms determined?

Accepted Answer

Between the Discovery and Definition phases, we create a custom project-based contract that outlines the specific scope, estimated timeline and budget, and deliverables for your project. Every project is unique, so contracts are tailored to your specific needs and requirements rather than using one-size-fits-all terms.

Question 9

How often will we communicate during the project?

Accepted Answer

We believe in transparent, regular communication. You'll receive regular check-ins during Development, milestone updates at each phase completion, and we're always available for questions via email or scheduled calls.

Question 10

What happens if I want to make changes during development?

Accepted Answer

Changes are natural and expected! Our agile approach makes it easy to incorporate feedback and adjustments. Minor changes can often be accommodated within the current sprint, while larger scope changes may require timeline and budget adjustments, which we'll discuss transparently.

Question 11

Are revisions included in the project?

Accepted Answer

Our collaborative process includes multiple check-in points, during and after each phase—Discovery, Definition, Design, Development, and Deployment—where you'll have the opportunity to provide feedback. One formal revision round is included during the Design phase. Light feedback during development will be incorporated where feasible within scope. Additional revisions or scope changes are billed hourly per requested revision.

Question 12

What if the project scope changes significantly?

Accepted Answer

We understand that business needs evolve. If scope changes significantly, we'll pause to reassess the project plan, timeline, and budget. We'll provide you with updated estimates and options to proceed, ensuring you always know exactly what you're getting and what it will cost.

Question 13

How involved will I be in the development process?

Accepted Answer

You'll be as involved as you want to be! We encourage participation through milestone check-ins, feedback sessions, and design reviews. Your input is crucial for ensuring the final product meets your vision.

Question 14

How do you ensure quality throughout the process?

Accepted Answer

Quality is built into every phase: thorough requirements gathering in Discovery/Definition, iterative feedback in Design, code reviews and testing during Development, and comprehensive QA before Deployment. We follow modern industry best practices including version control, testing, and secure development.

Question 15

What support do you provide after deployment?

Accepted Answer

Basic post-launch support includes testing, and delivery/deployment of your solution. We also offer training on how to use/maintain your solution, comprehensive documentation, and ongoing maintenance packages to support your needs

Question 16

How do you handle version control and project management?

Accepted Answer

We use industry-standard version control systems (Git) and project management tools to ensure your project is organized, trackable, and secure.

Question 17

What pricing models do you offer?

Accepted Answer

We offer hourly billing ($50-100/hour), fixed-price projects, hybrid pricing (10-25% down + hourly billing), and monthly retainers. We'll help you choose the best fit during your consultation based on your project needs and budget.

Question 18

What payment methods do you accept?

Accepted Answer

We accept major credit cards, digital wallets, and bank transfers via Stripe, plus Venmo Business, Wise for international payments, and escrow services (Escrow.com, Upwork, Fiverr) when additional security is desired.

Question 19

How are estimates determined?

Accepted Answer

Project estimates are based on project scope, complexity, timeline, and client needs. Given the complexity of software development, we can only prvide predetermined quotes for specific projects, but we do our best to provide accurate, detailed, and transparent estimates so you know exactly what to expect. All estimates are made in good-faith that may adjust as project requirements evolve.

Question 20

What are your payment terms?

Accepted Answer

Our most common payment terms are a 10-25% down payment to secure your project, with the remainder billed hourly at regular check-ins or upon milestone completion. The down payment is credited toward your project's total cost and deducted from subsequent invoices. We typically follow a Net 30 payment term, requiring invoices to be paid in full within 30 days of receipt.

Question 21

How are project hours tracked?

Accepted Answer

We use a time tracking software to track project hours. You will receive a detailed report of the hours worked on your project with each invoice.

Question 22

Can I get a custom payment plan?

Accepted Answer

Absolutely! We work with clients of all sizes and budget situations—from individuals and nonprofits to growing businesses and enterprises. We're happy to discuss custom payment schedules and arrangements that work for your specific situation.

Question 23

Can I bundle multiple services?

Accepted Answer

Yes! We offer discounts when you bundle multiple services together. As your one-stop shop for all your tech needs, you can save money and get a cohesive, professional result for your business.

Question 24

How do monthly retainers work?

Accepted Answer

For certain services, ongoing maintenance, web administration, and other ongoing support, we offer monthly retainers. Monthly retainers are a great way to ensure you reserve a dedicated spot in our schedule and get the support you need when you need it.

Question 25

What's included in your project estimates and quotes?

Accepted Answer

Our estimates include all services discussed in your initial consultation. We clearly outline what's included and any additional services that may incur extra costs, so there are no surprises.

Question 26

Do I need a custom website or app, or will a template suffice?

Accepted Answer

We assess your needs and budget to recommend the best solution, whether that's a custom build or a cost-effective template.

Question 27

How long does a typical website project take?

Accepted Answer

Simple websites typically take 3-6 weeks, while complex applications can take 2-4 months or more.

Question 28

Do you work with specific technologies or platforms?

Accepted Answer

We choose the best technology for your specific needs, whether that's WordPress, custom development, or anything in between.

Question 29

What about ongoing maintenance and updates?

Accepted Answer

We offer flexible maintenance plans to keep your site secure, updated, and performing well.

Question 30

Do you optimize websites for search engines during development?

Accepted Answer

Yes, we build SEO best practices into every website we develop, including proper site structure, meta tags, schema markup, mobile optimization, and fast loading times. This gives you a strong foundation for search engine visibility. We also offer additional SEO services which can be packaged with your website development project, as well as ongoing SEO support services.

Question 31

What security measures do you implement in web applications?

Accepted Answer

We implement modern security measures including things like HTTPS, input validation, SQL injection protection, XSS prevention, and regular security updates. We also offer basic security audits and recommendations services and ongoing for ongoing protection.

Question 32

Do I need custom software, or can I use existing solutions?

Accepted Answer

We assess your business needs and processes to determine whether a custom solution or an existing platform is the best fit. Custom software offers tailored functionalities and scalability that off-the-shelf solutions may lack.

Question 33

How long does custom software development take?

Accepted Answer

There is so much variability in project scope and complexity that it is difficult to provide a precise timeline, but small scale, simple projects can be done in a matter of days to weeks, whereas larger projects can range from 3-6+ months, depending on complexity.

Question 34

Can you integrate with our existing systems?

Accepted Answer

Generally, yes, we are able to connect with most existing platforms and databases, but we will need to assess your specific requirements and existing systems.

Question 35

Do you offer ongoing support and maintenance for custom software?

Accepted Answer

Yes, we offer comprehensive maintenance and support plans to ensure your software remains up-to-date, secure, and performing optimally.

Question 36

Can you build software that integrates with my existing business processes?

Accepted Answer

Absolutely. We specialize in creating custom software that fits seamlessly into your existing workflows and business processes. We analyze your current operations and design solutions that enhance rather than disrupt your daily activities.

Question 37

How do you ensure the custom software will scale with my business growth?

Accepted Answer

We design custom software with scalability in mind from the start. This includes modular architecture, efficient database design, and flexible configurations that can grow with your business needs and user base.

Question 38

How long does it take to see results from SEO and online marketing?

Accepted Answer

SEO typically shows noticeable results within 3-6 months, depending on competition and current website status. Paid advertising results can be seen almost immediately once campaigns are launched. We provide regular progress reports so you can track improvements along the way.

Question 39

Do I need all digital marketing services, or can I start with just SEO?

Accepted Answer

We'll assess your needs and recommend the most effective starting point based on your goals and budget. Whatever your goals and budget, we'll tailor our solutions to them, not vice versa.

Question 40

How do you measure marketing success?

Accepted Answer

We use various metrics, including organic traffic, search rankings, conversion rates, ROI, and engagement metrics to track and measure the success of our campaigns, providing regular reports on your campaign's performance.

Question 41

What makes your approach different from other agencies?

Accepted Answer

We combine technical expertise with creative marketing strategies, focusing on sustainable growth rather than quick fixes. Our personalized approach ensures marketing efforts align perfectly with your business objectives.

Question 42

Do you handle local SEO for businesses with physical locations?

Accepted Answer

Yes, we do local SEO including Google My Business optimization, local keyword targeting, review management, and local citation building. We help local businesses improve their visibility in their target geographic areas.

Question 43

Do you only create optimization and marketing plans or do you also implement them?

Accepted Answer

We can do both, we can create SEO guidelines or marketing campaign plans, but we can also implement them for you. We offer the engagement level that best suits your needs, from planning to developing and implementing to oingoing support and administration.

Question 44

Do I need a complete brand identity, or just a logo?

Accepted Answer

This depends on your business goals. While a logo is a good starting point, a complete brand identity (including color palette, typography, and brand guidelines) provides consistency across all touchpoints and stronger brand recognition. However, we seek to meet your goals and budget and offer a la carte graphic design services too.

Question 45

What file formats will I receive for my designs?

Accepted Answer

We provide all designs in industry-standard, open-source formats suited to your needs, typically including vector files (SVG, EPS), print-ready files (PDF), and web-optimized versions (PNG, JPG) for digital use.

Question 46

Who owns the rights to the designs once the project is complete?

Accepted Answer

Once the project is fully paid for, you own all rights to the final designs we create for you. We generally request to retain permission to showcase the work in our portfolio (exlcuding NDAs or other predeteremined restrictions which may incur extra fees), but you maintain complete ownership of your brand assets.

Question 47

How long does a typical branding project take?

Accepted Answer

The timeline varies based on project scope and complexity. A logo typically takes 2-3 weeks, while a complete brand identity system might require 4-8+ weeks to develop all elements and guidelines.

Question 48

Do your graphic design services extend beyond logos and branding?

Accepted Answer

Yes, we offer various graphic design and digital media services, available as part of other service packages or as standalone and ad hoc projects.

Question 49

Do you provide marketing materials and templates?

Accepted Answer

Absolutely! We create marketing materials including business cards, letterheads, social media templates, presentation templates, and more. We also provide brand guidelines to ensure consistency across all your materials.

Question 50

What types of data can you work with?

Accepted Answer

We work with virtually any type of structured or unstructured data, including research measurements, experimental data, business metrics, and more. Our expertise extends to both small datasets and large-scale data environments, with particular experience in academic research data analysis.

Question 51

How do you ensure data security and confidentiality?

Accepted Answer

We implement strict data security protocols, including secure transfer methods, access controls, and confidentiality agreements. For research data, we adhere to relevant ethical guidelines and can work within your institution's security infrastructure or provide anonymized analysis when appropriate.

Question 52

What deliverables can I expect from a data analysis project?

Accepted Answer

Typical deliverables include comprehensive reports with visualizations, statistical analyses, publication-ready figures, and clear interpretations. For research projects, we can also provide methodology documentation and statistical validation. We tailor all deliverables to your specific needs and technical capabilities.

Question 53

Do I need to have advanced technical knowledge to understand the results?

Accepted Answer

No. We translate complex analytical findings into clear, accessible insights that are appropriate for your audience. For research projects, we provide detailed statistical documentation while also offering clear interpretations. For business clients, we focus on actionable insights and strategic recommendations.

Question 54

Can you help with research methodology and experimental design?

Accepted Answer

Yes. We can assist with research methodology design, statistical power analysis, and experimental planning. We help ensure your research is methodologically sound and that your data collection will yield statistically valid results.

Question 55

Can you help set up ongoing data monitoring and reporting?

Accepted Answer

Yes, we can create automated dashboards and reporting systems that provide ongoing insights into your data. This includes setting up alerts, regular reports, and interactive visualizations to help you make data-driven decisions.

Question 56

What's the difference between basic automation and AI solutions?

Accepted Answer

Basic automation uses tools like Zapier, Make, or IFTTT to automate routine tasks and workflows. AI solutions involve more sophisticated technologies like machine learning and natural language processing. We help you choose the right approach based on your needs, budget, and goals.

Question 57

Can I start with basic automation and upgrade to AI later?

Accepted Answer

Absolutely. Many clients begin with simple automation using tools like Zapier or Make, then gradually incorporate AI capabilities as their needs evolve. We design solutions that can scale with your business, ensuring your investment grows with your requirements.

Question 58

Do I need specialized infrastructure to implement AI solutions?

Accepted Answer

Not necessarily. While some advanced AI applications require robust computing resources, many solutions can be deployed using cloud services or integrated with your existing infrastructure. We assess your specific needs and recommend the most cost-effective approach.

Question 59

How long does it take to implement an AI or automation solution?

Accepted Answer

Implementation timelines vary based on complexity and scope. Simple automation projects may be completed in 2-4 weeks, while more comprehensive AI solutions typically require 8-16+ weeks.

Question 60

How will AI and automation affect my current workforce?

Accepted Answer

When implemented strategically, AI and automation typically augment rather than replace human workers. These technologies handle routine, repetitive tasks, allowing your team to focus on higher-value work that requires creativity, critical thinking, and human judgment. We work with you to plan for effective human-AI collaboration.

Question 61

How do I know if I need AI or just basic automation?

Accepted Answer

We assess your specific needs and processes to recommend the most appropriate solution. Many businesses start with basic automation to streamline workflows and then gradually incorporate AI where it adds the most value. We can help you develop a phased approach that grows with your needs.

Question 62

What types of organizations do you work with?

Accepted Answer

We work with a diverse range of clients including individuals, businesses, academic institutions, research organizations, and non-profits. Our services are tailored to meet the specific needs of each client, whether you're advancing research, optimizing business operations, or just need quick tech help.

Question 63

How are your consulting and training services delivered?

Accepted Answer

We offer flexible delivery options including on-site workshops, remote sessions, one-on-one consulting, group training, and hybrid approaches. Our delivery method is tailored to your specific needs, team size, geographic distribution, and learning objectives.

Question 64

How long does a typical consulting or training engagement last?

Accepted Answer

Engagement length varies based on your objectives and the complexity of your needs. Simple tech help and focused consulting projects typically range from a few hours to a few weeks, while comprehensive training programs may span 4-12+ weeks (not including development time). We also offer ongoing advisory arrangements for continuous support.

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